SCDigest/SCTV Premium Content -- Most Free Subscribers!
You are trying to access premium content, available only to Supply Chain Digest subscribers (usually free). If you are a current subscriber, enter your email address to access this content. If not a current subscriber, enter your email address to begin the short registration process.
Content Being Accessed: Consumer-Centric Category Management Videocast Slides
Slides from our Videocast on how Frito-lay is successfully using store-level planogramming to drive a 4% increase in sales. To view the full broadcast, go to www.scdigest.com/supply_chain_videocasts.php. Featuring Dave Boissevain of Frito-Lay.